The Scaling Season | Advertising Strategies for Business Owners
Are you an online expert or digital entrepreneur struggling to scale your business? Does it feel like you're constantly pouring money into ads without seeing the explosive growth you've been promised? You're not alone.
In today's crowded digital landscape, standing out and turning ad spend into profitable revenue can seem like an impossible task.
The harsh reality is that most online businesses fail to crack the code of effective advertising. They waste countless hours and dollars on poorly optimized campaigns, leaving them frustrated and questioning whether scaling is even possible.
Meanwhile, their competitors seem to attract an endless stream of high-quality leads and customers effortlessly.
The gap between struggling and thriving businesses grows wider every day, and the cost of falling behind is higher than ever.
But what if there was a way to master the art and science of online advertising? What if you could unlock the secrets of rapid business growth using the very platforms your ideal customers use every day?
Welcome to The Scaling Season Podcast. I'm your host Joly Tematio - former data scientist turned ads agency owner and I'm the brain behind some of the most profitable paid ads campaigns in the info-marketing industry.
This podcast gal is to revolutionize how online experts approach digital advertising. Each episode of The Scaling Season dives deep into proven tactics that drive tangible, real, and long-term results.
We bring you real-world case studies, interviews with seven and eight-figure business owners, and behind-the-scenes looks at campaigns that have generated millions in revenue.
You'll get an unfiltered look at what's working right now in the trenches of digital advertising.
Whether you're an e-commerce entrepreneur, a course creator, a SaaS founder, or any other type of online expert, The Scaling Season provides the blueprint you need to take your business to the next level. Stop settling for mediocre results and start experiencing the exponential growth you deserve.
Subscribe now to The Scaling Season if you are ready to turn your ad spend into your most powerful asset and scale your business beyond your wildest dreams.
New episodes drop every Tuesday and Saturday. Don't miss out on the strategies that could transform your business. Hit subscribe, leave a review, and share this with someone you want to see win.
Your journey to mastering online ads and achieving rapid business growth starts now.
Let's connect:
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The Scaling Season | Advertising Strategies for Business Owners
Swipe This Email Sequence To Add Half A Million To Your Revenue in 2026 | Ep. 106
Are you still sending generic "reminder" emails and wondering why your show-up rates are tanking?
In this episode, I break down the exact back-end email strategy that helped a client collect $500,000 in cash in just 10 days.
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
We are moving through a "Trust Recession," and the old way of withholding value until the sales call is dead. I reveal why you need an "Authority Infused" sequence that sells the prospect on attending before the event even starts. If you want to shorten your sales cycle, get paid in full, and dominate your niche without burning out, this masterclass is for you.
I see so many business owners treat their email list like an afterthought—sending boring "we start in 1 hour" reminders that get ignored. In this episode, I challenge the fear that "sending too many emails" annoys people. The data proves that if your emails are mini-sales letters packed with value, your open rates will actually stabilize even at high frequency.
I walk you through my 4-Part Email Framework (Invite, Nurture, Reminder, and the critical Post-Event Close). We also discuss why "giving away the farm" in your emails actually makes people more likely to pay you high-ticket prices, not less. This is about building a system that does the heavy lifting for you, so you can protect your peace while your revenue climbs.
Timestamps:
[00:00 - 02:05] - How We Collected $500k in 10 Days (The Strategy Overview)
[02:06 - 04:18] - The "Trust Recession": Why Ads Alone Aren't Enough Anymore
[04:19 - 06:40] - The Mistake of Withholding Information Until The Sales Call
[11:00 - 13:30] - The Frequency Myth: Why You Can Send 5-6 Emails a Day
[16:10 - 17:45] - The "Omnipresence" Method: Combining Ads with Email
[21:13 - 23:14] - Phase 1 & 2: The Invite and Nurture Sequence Breakdown
[23:48 - 25:13] - Phase 3: The "72-Hour" Reminder Strategy (It’s Not What You Think)
[26:45 - 28:20] - Phase 4: The "Cart Close" Sequence That Drives 40% of Revenue
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DISCLAIMER: The information contained on this podcast and the resources available for download/viewing and are for educational and informational purposes only.​
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Joly Tematio, Drogon Consulting, Email Marketing Strategy 2026, Webinar Funnel Optimization, High Ticket Sales Systems, Show Up Rate Hacks, Email Copywriting for Coaches, Launch Strategy, Sales Psychology, Omnichannel Marketing, How to scale a coaching business, Email sequence template, Ben Heath, Jeremy Haynes, Nick Theriot, Chase Chappell,